In early June, the Japanese Ministry of Internal Affairs issued a study revealing how much local content was being exported abroad. According to the report, more than 80 percent of the material transmitted and traded outside the country is anime. The rest of the contents evaluated include documentaries, sports, variety shows and dramas; none of them individually manages to occupy 10 percent of what is exported.
The great demand for anime abroad has caused animation studios’ profits to rise and rise. Compared to last year, the average yen raised from making an anime episode increased by 5 million. If you consider a 12-episode series, the studio in charge would earn 240 million yen. Of course, this scenario encompasses the currently most popular anime.
According to producer Yoshitada Fukuhara, small studios need a solid track record if they are to benefit from such demand. Surplus money is invested in the search for new talent in order to give foreign distributors recognized creators to help them gain an audience. For Fukuhara, studios will choose to join larger production companies, collaborate with other studios, or position themselves in a way that they can earn based on their sales or production.
1年前のこのTweetですが、最近は1本2,000万円位が相場になってきています。海外配信サイトが高額購入する際に原作・スタジオ・クリエイターの人気を重視している為こぞって人気スタジオに発注が集中しているからです。更にスタジオ側も印税の主張が通りやすくなっている傾向にあります。続く https://t.co/DJAVEr9G7O
— 8millionの福原慶匡 (@fukuhara_ystd) August 22, 2020
Social Media Author: [RonLaoHu]
